Hospital visitors came face to face with a giant drop of blood as part of a fun campaign to raise awareness about a serious health issue.
The VTE Awareness Week was run by Slough’s Wexham Park Hospital to spread the message of the seriousness of blood clots, venous thromboembolism (VTE).
VeriTiE the VTE mascot, designed to look like a huge drop of blood, wandered around the hospital helping to deliver the message to visitors in a light-hearted way.
Information stands were also placed around the hospital building to hand out advice to staff, patients and visitors.
A spokesperson for the hospital said: “Robin Gibb (of Bee Gees fame) hit the headlines after undergoing emergency surgery to remove a blood clot in his colon, whilst battling an unrelated illness in hospital.
“When a celebrity is affected by a blood clot it is major news, but the problem is all too common and Heatherwood and Wexham Park Hospitals NHS Trust is working proactively to lower the risk for all our patients.
“Most people know of the link between long-haul flights and blood clots but few realise that any sustained period of immobility, such as through illness at home or a spell in hospital, can put them at risk and, in fact, the risk of acquiring DVT in hospital is 1,000 times the risk of acquiring DVT on a long-haul flight.
“This was the first VTE Awareness Week that we’ve hosted within the Trust and it was a huge success. It is really only a small part of what we have planned to raise awareness of VTE but is a fantastic start.”