A woman whose life was saved by blood donors is heading a campaign to recruit more people.
Pamela Phipps, from Linton, had to be given 11 pints of blood after suffering from complications during a pregnancy in 1976.
Pamela, an occupational health consultant who has always been a donor herself, said she would not have been here today without the generosity of blood donors.
She is now urging more people to come forward to give blood as part of a public campaign.
She said: “If it hadn’t been for the generosity and selfless act of blood donors, I would not have lived.
“I urge everyone to donate if they can; each whole blood donation can help three people.
“I believe it is the most altruistic act that humans can do for one another.”
Georgina Norris, the local donor relations coordinator at NHS Blood and Transplant for the Cambridge, Suffolk and Norfolk area, said: “Pamela’s story clearly shows why blood donors are so important.
“Dedicated donors really do keep our organisation going, but we need more life saving donors in this area.
“We are now using a much bigger venue with more capacity so our aim this year is to increase donor numbers in Linton by 45 per cent.
“We have a number of planned blood donation sessions in Linton this year, the first one is on Wednesday April 4 and there is still lots of availability so please call 0300 123 23 23 and make it your new year’s resolution to make an appointment.”