What's Happening in Brighton blog

New image for ramblers

A ramblers’ club enlisted the help of college students in an attempt to find some younger members.

The Sussex Pathfinders were keen to become more appealing to the younger generation, so they set a challenge for students at Varndean College, in Brighton.

Students on the AS Design course designed logos, business cards and letter heads for the club in an attempt to give it a new image.

A winning design and runners-up were chosen by the group and prizes were handed out.

Sussex Pathfinders president, Chris Ford said: “The Sussex Pathfinders have been deeply impressed by the range and quality of logos presented by the Graphic Design students at Varndean College.

“With so many to choose from, it was a challenge to produce a shortlist and then a final logo to adopt. All three in the final shortlist were excellent ideas but a final choice had to be made.

“The club is delighted with the chosen design which it will work into all its publications over the coming months.”

The winner was Caiah Morash, 17, who won £50. She said: “I was really pleased with my final idea. I tried to keep it quite simple but effective, bold and eye-catching at the same time.”

Runner-up Stevie Burton, 17, who won £20, said: “It was interesting to have a project where the final outcome isn’t just a grade. It makes you work harder if you’re competing for a real prize.”

Another runner-up, Jessica Whittaker-Dixon, 17, also won £20.

The Sussex Pathfinders was formed in 1931. The group walks through the Sussex countryside during the weekends.

 

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